Blog posts // our online blog
8 Great SaaS Shopping Carts
Hosted, software-as-a-service (SaaS) ecommerce solutions allow small online retailers to open functional online stores with a minimum in capital expense. While there are many good SaaS shopping carts on the market in the end of 2011, here are eight carts that are among my personal favorites. SaaS shopping carts or ecommerce platforms are often technically...
Color Psychology and Online Marketing
Colors and color combinations send different messages. Oftentimes for websites, colors intuitively create a mood or atmosphere. Color psychology takes this intuition and identifies common themes among certain colors. These color signals can be used to send stronger messages online. Color and Culture Before examining the emotions and ideas for different colors, I want to...
Google Intelligence – Master SEO & Online Marketing
Attempting to master search engine optimization can be trying for a person who is not yet knowledgeable on how to do it or is still unknowing on how SEO works. As a way to help individuals with website analytics that is one of the core concepts of online marketing and SEO, the search engine, Google,...
Internet search engines: A crystal ball into the future?
Can Internet searches help industry watchers predict the success of a movie or the spread of an epidemic? Plenty of current studies show that when a trend in politics, consumer goods or even disease rises or falls, the Internet search volume for related terms rises and falls along with it. Thus, said researchers from a...
Flash and Rich Media Represent 40% Of Online Ads
While Adobe’s Flash has been vilified by Apple’s Steve Jobs it is still an important part of the advertising world at least for now. comScore has produced a report that shows that 40% of the total online display ads are using Flash and rich media. The chart below shows the breakout amongst other formats. A shift...
Poor Website Design a Deal Breaker for Small Business Customers
Small businesses are notoriously stingy in their use of online ad and marketing technologies – oftentimes for the very practical reason that they have limited resources to invest. One area where they shouldn’t hold back, however, is in their ultimate landing page: their website. A recent survey showed how quickly visitors judge a site’s creditability based...
Ideas Are a Commodity, It’s Execution Intelligence That Matters
Working with high growth companies means constantly sorting through new product and service offerings to find expansion opportunities in the market. Whether it’s an established company with diversified revenue sources, or a company getting off the ground, the new offering process is a never ending exercise; in today’s markets you need to either expand or...
Social Sharing Adds 30% to Email CTRs
Email marketing messages with a social sharing option generate 30% higher click through rates than emails without these features. So says a new survey by Get Response – as well as anecdotal evidence that the rules governing email and social media communication are increasingly becoming blurred. The study, “Email Marketing and Social Media Integration Report” also...
Facebook Fans More Valuable Customers
Facebook fans of a brand provide more value as customers than non-fans, according to a new study from digital consulting firm Syncapse Corp. Average Fan Worth about $137 The average value a Facebook fan provides a brand is $136.38, but it can swing to $270.77 in the best case or go down to $0 in...
The Power of Blogs & Social Media in B2B
54 Billion. That’s what Forrester Research predicts for US B2B Social Media Marketing spending by 2014. As a living example of a B2B company that fully leverages blogging and social media in our online marketing,TopRank Marketing has a lot of first-hand insight that we can share with clients. I know there are many B2B marketers...
Google Search by Voice now available in France, Italy, Germany and Spain
Google’s speech team is composed of people from many different cultural backgrounds. Indeed, if we count the languages spoken by our teammates, the number comes to well over a dozen. Given our own backgrounds and interests, we are naturally excited to extend our software to work with many different languages and dialects. After testing the...
Google’s Caffeine: a Transition From Months to Seconds
Newshounds and marketers may still debate whether Google’sCaffeine, which now delivers search results from updated sites within seconds, is fast enough. But it wasn’t too long ago that it was acceptable for Google to update its index only once every 30 days. It turns out that the attacks of Sept. 11, 2001, marked a turning point in...
Online Reputation Monitoring: the Fastest Growing Analytics Niche in 2010
The third annual Online Measurement and Strategy Report, has been published by Econsultancy and it’s full of great news for the online reputation monitoring industry! As someone that offers social media monitoring tools, this chart brings a little tear to my eye. That’s right, there’s been a 9% increase in the number of agencies using reputation/buzz/social media...
Mobile Internet exploding, online ads about to take off
Internet research analyst Mary Meeker delivered a full plate of mobile and online advertising optimism Monday in the form of her 48-page Internet Trends slide presentation. In the Morgan Stanley analyst’s presentation at the Conversational Marketing Summit in New York, Meeker said mobile Internet use is ramping up faster than desktop Internet use did, with Apple leading the...
The next Silicon Valley? It may be New York
New York (CNN) – Silicon Valley — or Silicon Alley? To non-techies, that’s the San Francisco Bay Area versus New York. If you’re an internet startup company, it’s a debate that’s probably plagued you at some point. For years, California’s Bay Area has been home to tech powerhouses such as Apple and Google and the...
China’s rise challenges western media
China will overtake Japan as the world’s second-largest advertising market by 2015, according to a report which predicts that advertising spending in North America will only just recover to the peak it reached in 2007 by that time. The prediction by PwC that North America will be the slowest-growing media and entertainment market over the...
Google amps up its search with ‘Caffeine’
(CNN) — If you search Google on Tuesday, you may notice that the information you’re looking for is a bit “fresher” than it would have been on Monday. That’s because the world’s most popular search engine has unveiled a new search method called “Caffeine,” which claims to index new information 50 percent faster than Google’s...
Translator
Call us now at +40 757 930 579, or contact us today!
WebService Team
Read our blog
-
8 Great SaaS Shopping Carts
Hosted, software-as-a-service (SaaS) ecommerce solutions allow small online retailers to ...
-
Color Psychology and Online Marketing
Colors and color combinations send different messages. Oftentimes for websites, ...
- Social Sharing Adds 30% to Email CTRs Email marketing messages with a social sharing option generate 30% ...
-
Facebook Fans More Valuable Customers
Facebook fans of a brand provide more value as customers ...
-
The Power of Blogs & Social Media in B2B
54 Billion.
That’s what Forrester Research predicts for US B2B Social ...
- Google Search by Voice now available in France, Italy, Germany and Spain Google’s speech team is composed of people from many different ...
-
Google’s Caffeine: a Transition From Months to Seconds
Newshounds and marketers may still debate whether Google'sCaffeine, which now delivers search ...
-
Online Reputation Monitoring: the Fastest Growing Analytics Niche in 2010
The third annual Online Measurement and Strategy Report, has been published ...
-
Mobile Internet exploding, online ads about to take off
Internet research analyst Mary Meeker delivered a full plate of mobile ...
-
The next Silicon Valley? It may be New York
New York (CNN) -- Silicon Valley -- or Silicon Alley? ...
Copyright © 2010 - WebService - All rights reserved.